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How Does the Filtafry Service Happen?

Posted on : 15-12-2009 | By : Brad Swanson | In : Filta, Questions

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Perhaps you have already decided that you’d like to have a Filtafry technician service your food service establishment, or maybe you’re just considering it. Whatever situation you are in, you will find that there are a few things that usually happen during a technician’s visit that are consistent. First and formost, understanding that a Filtafry technician is working hard to make sure that your fryers are kept as clean as possible, and then, when the life of the oil has been expended, ensuring that your waste oil is disposed of properly. Here is what will happen during your service visits from Filtafry.

First, the technician will arrive, and then, right to work. The Filtafry technician will then check the temperature of your fryers, making sure that if it is needed the temperature is reset and then, he or she will inform you of the changes made there. Then, using the Filtafry micro filtration system, your technician will then begin to clean your fryers- first removing the oils. This is vital to not only the life of your vegetable oil, but your fryer as well as oil and fat can rapidly deteriorate when enough carbons and suspended particles build up. The micro filtration reduces the onset of this deterioration, resulting in not only longer oil life, but better tasting food, as well.

The fryer will then be cleaned, while the oil is removed. Being able to remove food particles and debris is important- well maintained fryers are critical to the lifespan of the equipment itself and more often than not employees are either not well trained enough to clean them properly, or they simply don’t. Running a food service staff, you have no doubt heard complaints of the employees who usually have to clean the fryers- those sorts of attitudes about it don’t usually make for the cleaning to be done as thoroughly as it needs to be.

Once this is done, the oil, already filtered and much cleaner, clearer and free of debris and other food particles is returned to your waiting, clean fryer. If you’ve had the demonstration, you have already seen what a remarkable difference there is between micro filtered oil and the product before this was done. But also, this makes the oil last longer, taste better and that also saves you money. Once all of this has been done, the Filtafry technician will then leave notes for either you or your staff to review about the process, and about anything else they feel that you should be aware of involving the fryer.

The entire process really only takes a very short time relatively, compared to the amount of time it would take employees to do, and in the end results in a much cleaner, safer work environment and fryer for your business. From start to finish, you will see how convenient and efficient a Filtafry technician is when it comes to servicing your needs, and very confident about your choice to choose the Filtafry option for your food service business.

What is FiltaCool?

Posted on : 17-11-2009 | By : Brad Swanson | In : Filta, Questions

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FiltaCool is the newest addition to the world renowned Filta line of eco-friendly, money saving kitchen solutions. Since 1996 Filta has become a well-known name in the food service industry for help restaurants and other commercial kitchens reduce waste and save money in the operation of their deep fryers. Now, with FiltaCool, all of the benefits that have drastically changed the way that businesses approach frying are available in the cooler as well. Odor Control Over time odors accumulate in coolers, making them unpleasant for staff and suppliers. Even worse, noxious odors can be absorbed by some produce, negatively effecting their quality and taste. FiltaCool filters eliminate disagreeable smells in your cooler, leaving it smelling clean and your produce tasting fresh. Regulating Humidity and Bacteria Humidity is a major concern in commercial cooling units. Too little humidity and produce dries out, becoming unusable. Too much humidity is even worse. Excessive moisture attacks produce, destroying it on a cellular level. Additionally, when moisture freezes on cooling coils, the unit becomes less effective and has to work much harder to stabilize temperatures, resulting in shorter equipment life and greater energy use. Pooling moisture can also create a hazardous work environment as well, increase the risk of slip and fall injuries. Puddles also create a breeding ground for bacteria. FiltaCool will maintain an optimum level of humidity in your coolers, extending the life of produce and reducing bacteria. Eliminating Gas Buildup Fruits, vegetables and other perishable foodstuffs naturally give off gases. The buildup of gases, such as Pectin and Ethylene, in your cooler actually work against your foods, causing them to decay more rapidly. FiltaCool filters trap many of these gases, preventing buildup and prolonging the life of your perishable goods. Maintaining Temperature Bacterial growth and food spoilage can be greatly accelerated if the internal temperature of you coolers is allowed to get too high. Conversely, if temperatures allowed to drop produce can be damaged on a cellular level and freezing of moisture can negatively impact your cooler’s performance. FiltaCool has been shown in independent tests to reduce cooler temperatures by 2-5 degrees, making it easier for you system to maintain the optimal temperature range of 35-38 degrees Fahrenheit without expending as much energy. Controlling Costs FiltaCool provides all of the quality and cost effectiveness that has made the Filta name such a powerhouse in the food service industry over the past decade. When you use FiltaCool filters in your coolers you can expect to save big. You will immediately see a dramatic difference in the quality and longevity of your produce, meaning less loss due to wastage and a better product for you customers. You will also see a sharp decrease in the amount of energy your coolers consume. Most FiltaCool users see a drop of about 10% in energy use. Because your coolers won’t have to work as hard they will experience less wear and tear as well. FiltaCool can help cut costly cooler repairs and extend the life of your coolers by 33%-44%. This adds up to big savings now and for the life of your commercial cooler.

Common Filta Franchisee Mistakes

Posted on : 13-11-2009 | By : Brad Swanson | In : Filta, Questions, Starting-Up

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When you first struck upon the Filta Group in your search for potential franchising prospects you were undoubtedly impressed with all that Filta has to offer a motivated and driven entrepreneur such as yourself.  After all, you decided to buy your own franchise.  Obviously you have some pretty high expectations for your new business, and rightly so.  Filta offers a lot of potential profit in the right hands.

However, as in any franchising organization, not all Filta franchises succeed.  Most that falter do so within the first few years of operation, and most that fold do so because they succumbed to the same fatal errors.  So what can you, as a new Filta owner, do to ensure your success and what pitfalls should you look to avoid?

Never Stop Growing

During your training and development your Business Development Manager spent two weeks with you in your territory training you how to sell your service.  During this time he or she worked alongside you to build an initial customer base to get your Filta business off to a great start.  If at possible, at the end of the two weeks you already had a steady repeat business of at least $500 each week.

While that is undeniably a good start, it falls to you to make the calls and put in the face time to continue growing your Filta franchise.  Set a realistic goal for new clients each month and constantly work on improving your demo pitch.  Most importantly, never be satisfied.  Keep an eye on the future and keep moving forward.

Be Willing to Work

Your franchise will only go as far as you take it.  It’s your business and no one can tell you how much effort to put into it, or how much business is enough business.  It takes drive and determination to succeed in business.  Can you get by making only for service calls a day?  Perhaps, but you’ll only be realizing half of your business’s potential.

Just as with your prospecting to book demos, set clear and reasonable goals for how many service calls you’d like to see yourself doing per day, then push yourself to go beyond.  Your strong work ethic and willingness to put in the long hours will pay off.  You’ll see a greater return on your investment into Filta, a prosperous franchise, and a happy group of repeat customers.

Learn to Adapt

Survival of the fittest doesn’t only apply to nature.  It is a very real part of commerce, as well, and the food service supply industry is no exception.  As you promote your Filta business and even in your daily service calls you will most likely find that some strategies that once worked in your favor, no longer deliver results.  Don’t be afraid to be inventive.  Constantly seek out new ways of conducting business and drawing in new clients.

Remember to always keep your eye on the future.  Set definite long-term goals, as well as short-term steps to help you reach them.  Your Filta mobile franchise is more than your trade, it is your investment in yourself.  As such, the only limit to its potential is you.

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